Description
We are in search of a Senior Marketing Writer to immerse themselves in the B2B tech world, crafting narratives that resonate with our target audience. You will architect stories that do more than inform—they inspire and drive action. Your day may involve in-depth research into climate technology, brainstorming innovative campaign ideas, and translating complex concepts into compelling, digestible content.
Requirements/Desired Skills:
- A storytelling connoisseur with a Bachelor’s or Master’s degree in English, Journalism, or a related field.
- At least 6 years of content writing experience, preferably within an agency or B2B SaaS environment.
- Advanced SEO knowledge and versatile writing style to cater to various needs.
- A proven track record of researching and writing on diverse topics, with tech-for-good industry experience as a bonus.
Roles & Responsibilities:
- Collaborating with teams to translate product offerings and market trends into captivating narratives.
- Creating and overseeing various content types, from web and ad copy to email campaigns and social media collateral.
- Utilizing different storytelling methods to craft narratives that engage and convert, distinguishing our content from the norm.
- Guiding our team of writers to enhance their storytelling prowess and ensure alignment with our brand voice.